Job Description
We’re looking for a talented Product Marketing Manager to shape and execute the GTM strategy for Rise.ai's innovative store credit solution. In your day-to-day, you will:
Lead product positioning and messaging to ensure clarity and consistency across all marketing channels
Develop and execute GTM strategies for new features and product domains, in close collaboration with product, sales, and account management teams
Create compelling product content and marketing collateral, including videos, case studies, one-pagers, sales decks, and blog posts
Partner with product and business teams to gather customer insights, shape content strategy and define the marketing roadmap
Develop targeted ABM initiatives to drive higher MQL volume and enhance buyer intent throughout the sales process
Conduct competitive research and market analysis to refine product strategy and messaging, and deliver enablement sessions to the wider Rise.ai team
Track and report on key product marketing metrics, using data to optimize performance and uncover new opportunities
Requirements
3+ years of experience in Product Marketing, ideally in a SaaS B2B environment
Experience in crafting GTM strategies and leading successful product launches
Strong understanding of the eCommerce industry and/or digital payment solutions
Exceptional written and verbal communication skills with a knack for simplifying complex concepts
Proven experience working cross-functionally and influencing diverse teams
Data-driven mindset with the ability to derive insights from analytics and make informed decisions
Background in digital wallets, store credit, loyalty programs, or payments – an advantag
About the Team
Rise.ai is a leading B2B SaaS platform for digital payments, specializing in store credit and gift card management. We power direct-to-consumer brands like Skims, Allbirds, Fenty Beauty, Universal Music Studios, and Kroger. Our platform helps merchants optimize gift cards, rewards, refunds, and loyalty programs, enabling seamless credit management for eCommerce businesses.
About Wix
Wix makes it possible for anyone to succeed online.
Since 2006, we've grown to around 5,500 employees in 22 countries, launched over 40 products, and serve over 243 million users and their visitors worldwide.
At Wix, we push you to innovate, evolve in non-traditional ways, and collaborate. We operate in small teams that work closely together at a high level.
We're proud to be an equal opportunity employer. Wix was built around the idea that everyone has the right to be successful, online. This same vision defines us as an employer: creating a work environment where everyone is welcome, and anyone has the right to succeed.
